Veteran B2B Distributor and Audio Manufacturer Chart New Territory with Deal

**FOR IMMEDIATE RELEASE**

Houston, TX -- [10/7/24] -- Wet Sounds, a leader in high-performance audio solutions, is thrilled to announce an exclusive partnership with Importel Ltd. to stock an distribute its full line of products throughout Canada. 

"We are immensely pleased to partner with Importel. They are a trusted company that represents the very best brands in 12-volt audio," states Mark Gerick, Chief Operating Officer at Wet Sounds. "Trevor Patrick, Kelly Holley, Geoff Theoret, and the rest of the Importel team bring over 40 years of industry experience, have an established reputation, and are an amazing group of people."

"Wet Sounds is one of the most innovative audio brands on the planet. It's an honor to partner with them to bring their audio solutions to Canada," adds Trevor Patrick, President of Importel. "We are especially looking forward to attending the CMA event in 2025, where we'll showcase the full Wet Sounds lineup." 

"Importel supplies their customers quickly and efficiently via two fully stocked warehouse locations," says Enrique Avalos, Wet Sounds International Sales Manager. "We are positive that this partnership will result in more favorable business outcomes, enhanced client satisfaction, and more fruitful relationships with our much-valued customers."

Wet Sounds is looking forwards to taking this partnership to the next level, as Importel's experience and influence in the Canadian market will play a crucial role in the growth and development of our relationship.

About Importel Ltd.

Importel Ltd. is a B2B distributor for the 12-volt installation, car audio, and mobile electronics industries including marine, powersports, and motorcycle. With locations in Toronto (North York, Ontario) and Edmonton (Nisku, Alberta), Importel supplies everything installers require to run a successful business. For additional information please contact Importel at www.importel.com.

About the Manufacturer 

Wet Sounds prides itself on innovation, performance, durability, and style in the marine, powersports, outdoor home, and lifestyle segments of the audio industry. Founded in 2005, Wet Sounds is an award-winning, Texas-based, high performance audio company. Headquartered in Rosenberg, TX., Wet Sounds Inc. became a subsidiary of Patrick Industries, Inc in 2021.